Presidential campaign TV ads reveal history

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Every once in a while you come upon a special website that you can't leave (unless you decide to blog about it). Obviously, Top of the Ticket is one of these special sites. But besides that, we've found one for anyone who's ever been exposed to a political advertisement, even if you're not a political junkie. It's a living video history of television commercials for presidential campaigns from the start of television to 2004.

You can watch the actual commercials roll by in black and white for Adlai Stevenson from 1952 ("the Guv that we luv"). No wonder he lost--twice. It was actually Stevenson's opponent, Dwight Eisenhower, who changed the face of political advertising, thanks to the advice of one Rosser Reeves, a Madison Avenue adman who wrote the immortal lines, "Melts in your mouth, not in your hands."

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