Scents of the Seventies return as shoppers splash out on nostalgia
First the music was rehabilitated, then the fashions and recently even the food.
Now 1970s perfumes and aftershaves are making a comeback, as a new generation discovers the somewhat questionable joys of Charlie, Brut and Old Spice.
Sales of so-called "heritage scents" are increasing, particularly among younger customers, according to market research by the high-street chain Superdrug.
Read entire article at Independent (UK)
Now 1970s perfumes and aftershaves are making a comeback, as a new generation discovers the somewhat questionable joys of Charlie, Brut and Old Spice.
Sales of so-called "heritage scents" are increasing, particularly among younger customers, according to market research by the high-street chain Superdrug.