24hr-boozing 'a medieval phenomenon' in London
Beer bellies and binge-drinking may not be modern phenomena, historians claimed today. Experts at the Museum of London have uncovered evidence of "inflated" stomachs and a 24-hour boozing culture in medieval London.
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Due to poor quality drinking water back in the 12th century, Londoners were forced to drink ale - as much as a gallon a day.
Artefacts from the time, which are due to go on display at the museum, including a selection of portly Toby jugs depict chubby individuals who look like they enjoyed a pint or two.
And historians claimed that 700 years ago, London had more than 1300 alehouses - one for every 50 people living in the city.