London's gin palaces, past and present

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tags: Telegraph (UK), England, London, gin

London in the 1830s was the biggest city in the world and among the innovations that catered to its vast population was the gin palace. Shops at the time had been spruced up to entice the increasing number of locals who had a disposable income and these businesses, alluringly lit by newly arrived gas lighting and with large plate-glass windows to showcase their wares, provided inspiration for the first wave of gin palaces in the capital.

The arrival of London’s gin palaces was preceded by a growing understanding of how to make increasingly sophisticated, palatable spirits, and a desire to consume them in an agreeable setting. Up to that point, most establishments selling alcohol were gloomy, unattractive places; the introduction of gin palaces, illuminated by gaslight and with an unusually ornate exterior, was an exciting addition to the urban landscape. (That said, the palaces’ interiors didn’t mirror their external elegance – they typically contained a long bar at one end, which faced a simple open space without seating.)...

Read entire article at Telegraph (UK)

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