Conservatives revive Reagan slogan to ask voters if are better off under Labour

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The Conservatives will today revive one of the most devastating election slogans of recent history by echoing Ronald Reagan’s question to voters: “Are you better off now than you were four years ago?”

George Osborne will seize on data which shows Britons are worse off than when they last went to the polls as part of what he hopes will be a clinching argument with floating voters.

It comes in a speech in which the shadow chancellor will promise to put the record debt built up under Gordon Brown at the centre of the Conservative election campaign.

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