How women's history is good for businessHistorians in the News
For businesses wanting to increase sales, Bonnie Hurd Smith of Ipswich, historian and author of the book, We Believe in You, thinks National Women’s History Month might be the answer. Featuring women’s history in your business, she says, can attract women clients, members, and donors, and Smith sees history as the key to success personally and professionally.
As a result in 2010, Smith founded History Smiths, a public relations and marketing agency that incorporates history in service to organizations, businesses, communities, and individuals on the North Shore.
She says every business or organization—for profit or not-for-profit—wants to attract customers and their loyalty as well as media attention while also developing a positive reputation. Many also want to make a difference in their communities.
“Getting involved with history can do all of that for you,” Smith said. “Studying women’s history makes us feel less alone. We can see the experience of women who succeeded and how they achieved their goals.”...
comments powered by Disqus
- Bozeman schools prefer kids in class on MLK Day
- Universities across the country are facing up to their past association with slavery
- Trump Budget Proposes Devastating Cuts to Federal History, Archival & Education Programs
- Alabama governor signs law giving thousands of felons their right to vote back
- Jerusalem Post recalls history of the Six-Day War
- Jill Lepore: Americans Aren't Just Divided Politically, They're Divided Over History Too
- AHA joins protest of Trump’s plan for drastic cuts to the NEH
- Diane Ravitch says the Democrats paved the way for the education secretary's efforts to privatize our public schools
- Mark Moyar explains why he came to believe the Vietnam War was winnable
- How should Texas high schoolers learn history?